Coated Paper Market Key Players Business Strategies | UPM-Kymmene Corp., Lecta Deutschland GmbH, Oji Holdings Corporation, and Dunn Company

Coated paper is a paper which has been coated with a polymer or compound to provide some qualities to the paper, such as surface gloss, weight, smoothness or condensed ink absorbency. Several materials, including calcium carbonate, Kaolinite, Bentonite, and talc can be adopted for coating paper for the high quality printing used in the packaging industry and in magazines. The china clay or chalk is bound to the paper with synthetic viscofiers, including natural organic binders and styrene-butadiene latexes.

Global Coated Paper Market: Key Trends

The rising popularity of e-commerce and home delivery systems is one of the primary factors augmenting the global coated paper market. The adoption of coated papers is high as they come in a variety of textures and finishing quality and provide various options for packaging. Moreover, the burgeoning demand for flexible packaging in the food and beverage industry is working in providing a fillip to the market. The growing awareness regarding the harmful effects of plastic packaging of food products is creating a staggering volume of demand for bio-based and degradable packaging materials. The increasing demand for good quality print images is also working in favor of the growth of the market.

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The continuous reduction in raw material supply is adversely affecting the growth of the global coated paper market. The decreasing pulp plantation worldwide has led to the shutdown of several pulp manufacturing companies. Moreover, the high capital and resource requirement, along with strong workforce requirement, for the production of coated papers is hampering the growth of the market.

Global Coated Paper Market: Market Potential

Coated paper is a paper which has been coated with a polymer or compound to provide some qualities to the paper, such as surface gloss, weight, smoothness or condensed ink absorbency. Several materials, including calcium carbonate, Kaolinite, Bentonite, and talc can be adopted for coating paper for the high quality printing used in the packaging industry and in magazines. The china clay or chalk is bound to the paper with synthetic viscofiers, including natural organic binders and styrene-butadiene latexes.

Global Coated Paper Market: Geographical Segmentation

Asia Pacific is anticipated to be a major revenue contributor during the forecast period. The booming e-commerce sector, particularly in India and China, is stimulating the demand for coated paper in the region. The growing popularity of home delivery systems and increasing emphasis on advertisement and marketing strategies are also propelling the growth of the region. Moreover, the flourishing growth of the printing and packaging sectors is supplementing the growth of APAC.

Europe and North America are expected to witness sluggish growth owing to the presence of stringent regulatory environment and the rising penetration of electronic media. The growth of the Middle East and Africa can be attributed to the increasing demand from the printing and packaging industries.

Global Coated Paper Market: Competitive Landscape

The global coated paper market is a moderately fragmented arena with high competitive rivalry among key players. Several key players are investing sizeable funds for boosting their geographical outreach and acquiring small businesses. The highly capital intensive nature of the market is prompting companies to shift focus from developed regions to emerging countries, where raw materials and labor are cheaper. Some of the prominent companies operating in the global coated paper market are Sappi Ltd., NewPage Corporation, Nippon, Asia Pulp & Paper Co. Ltd, UPM-Kymmene Corp., Lecta Deutschland GmbH, Oji Holdings Corporation, and Dunn Company.

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Highlights of the report:

A detailed analysis of key segments of the market
Recent developments in the market’s competitive landscape
Detailed analysis of market segments up to second or third level of segmentation
Historical, current, and projected future valuation of the market in terms of revenue and/or volume
Key business strategies adopted by influential market vendors
Outline of the regulatory framework surrounding and governing numerous aspects of the market
Growth opportunities in emerging and established markets
Recommendations to market players to stay ahead of the competition

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