Global Berries Market Outlook and Forecasted Analysis Through 2027

Market Research Report Search Engine (MRRSE) recently announced the addition of a new research study to its comprehensive collection of research reports. The research report, titled “Global Market Study on Berries: Strong Marketing and Branding Expenditure by F&B Companies to Promote the Rich Nutritional Values of Berries” offers a detailed analysis of the market providing insights into the market dynamics that are expected to influence the overall market positively in the next few years. Furthermore, the product segmentation, drivers, barriers, key geographical segments, and the competitive scenario of the global Berries Market have been elaborated upon in the research report.

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Multiple usage of berries to increase application particularly in the food and beverage industry

Berries are small, pulpy, and edible fruits. Berries are usually juicy, rounded, brightly colored, and sweet or sour, and do not have a stone or pit, although many pips or seeds may be present. Berries are eaten worldwide and often used in jams, preserves, cakes or pies. The market is witnessing an increase in demand for organic berries, after a long time rule of conventional berries. Organic berries are free from synthetic additives such as pesticides, chemical fertilizers, and dyes. They are not processed under industrial solvents, irradiation, or genetic engineering and the content is 95% or more certified organic. The remaining 5% can only be foods processed with additives from an approved list. The growing consciousness among people regarding their health is making them more inclined towards organic berries.

The current market trends indicate that the berries market is surging with an increase in the application areas. Berries are commonly used as dietary food or functional ingredients; these fruits are also used for natural food coloring, natural food flavoring, and other purposes as well. Natural food color or natural food flavor with nutrients are considered to be premium quality food ingredients. Hence, increasing preference for multi-use food ingredients translates in driving the revenue of the global berries market. For instance, cranberry is often used as food coloring worldwide. Among the major application areas of berries, food and beverage emerges as a leader. The food and beverage industry depicts the highest demand for berries as compared to other industries like pharmaceutical, cosmetics etc. The market size of the food and beverage industry in the global berries market is expected to reach a value of over US$ 70,000 Mn by the end of 2027, growing at a CAGR of 5.4% during the forecast period. Also, among the sub segments of food and beverages, beverage is a dominating sector in the global berries market and is expected to hold the highest market size by the end of 2027.

Growing awareness of the health benefits related to berries increases its application and makes it a preferred ingredient in RTD/RTE products

Berries are rich in antioxidants and have many health benefits; for instance, berries increase the antioxidant levels and reduce the risk of metabolic diseases including obesity and diabetes. Natural antioxidant sales is anticipated to grow at around 5% CAGR during the next five forecast years. Also, antioxidants have an increasing demand from the food and beverage industry, which is attributed to the increasing application in energy drinks and bars and powders; consequently the manufacturers of berries are experiencing significant demand across the food and beverage and cosmetic industries. Such energy drinks are experiencing a surge in their consumer base. People are growing fond of RTD (Ready to drink) and RTE (Ready to eat) products. Different flavours for food and beverages and nutritional benefits of berries are the most appealing and influencing factors that translate to increased demand from RTE and RTD products worldwide.

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Thoroughly analyzed interviews make this report an exceptional one

Each interview is thoroughly analyzed and average market volume is deduced and reconfirmed prior to incorporating in the report. The price of berries is deduced on the basis of the product type, where the average price of each berries type is inferred across all the seven assessed regions. The market value of the global berries market is thus calculated from the data deduced from the average selling price and market volume. For the eight year forecast of the global berries market, various macroeconomic factors and changing trends have been observed, giving an idea about the future of the market. Other important factors considered to arrive at market forecast are the size of the current market, inputs from the supply side and the demand side and other dynamics shaping the scenario of the market. In the compilation of the report, the forecasts are conducted in terms of CAGR, while other important criteria such as year-on-year growth and absolute dollar opportunity have also been incorporated presenting the client with crystal clear insights and future opportunities as far as the global berries market is concerned. 

Based on Region

North America
Europe
Latin America
APAC
Middle East & Africa
Based on End Use

Pouches
Glass Jar
Tin
Bulk
Based on Nature

Organic
Conventional
Based on Distribution Channel

Direct
Indirect

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