Indian Tea and Tea-Based Beverages Market Growth, Size & Forecast to 2025

Indian tea and tea-based beverages market was valued at around $2.7 billion in 2018, which is further estimated to reach around $3.8 billion in 2025 at a CAGR of 7.7% during the forecast period. As per Tea Board of India, India is the 2nd largest producer of tea and the largest tea consumer all across the globe. Approximately 70-80% of the tea produced in the country is consumed by the domestic market. A survey was conducted by the tea board of India, to understand the consumption pattern of tea in the country.

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As per the survey, it was concluded that around 32% of the total consumption of tea in the country is from Northern states and the Western region accounts for 31% of the total consumption. North East region accounts for only 19% of the total consumption whereas Southern states account for only 18% consumption. It was found in the survey that nearly 88% of the total household consumption of tea in the country and overall 64% of the total population is a tea-drinking population in the country.

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There are several companies offering tea and tea-based beverages; some major players of this market include Tata Global Beverages, R.Twining and Co., Ltd., The Republic of Tea, Inc., Nestle, Starbucks Corp., Unilever Group, and Associated British Foods PLC.

Market Segmentation

Indian Tea & Tea-Based Beverages Market by Type

Green Tea
Black Tea
Oolong Tea
Herbal Tea
Indian Tea & Tea-Based Beverages Market by Format

Ready-to-Drink
Loose Tea Powder
Tea Bags
Indian Tea & Tea-Based Beverages Market by Nature

Organic
Conventional
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